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13-R-39 - Parks Naming PolicyRESOLUTION NO. 13-R-39 A RESOLUTION BY THE CITY COUNCIL OF THE CITY OF SCHERTZ, TEXAS AUTHORIZING A PARK5, RECREATION AND COMMUNITY SERVICES DEPARTMENT NAMING RIGHTS AND ENDORSEMENT POLICY AND OTHER MATTERS IN CONNECTION THEREWITH WHEREAS, the City Staff and the Parks and Recreation Advisory Board ("Board") of the City of Schertz (the "City") has recommended that the "City" enter into a Parks naming rights and endorsement policy with individuals, organizations and corporations desiring to contribute to the development of, and to pay for the rights to have their individual, organization and corporate name(s) and or logo's on certain Parks and Recreation Facilities and; WHEREAS, the City Council has determined that it is in the best interest of the City to contract with individuals, organizations and corporations on a case by case review basis pursuant to future requests, the following Parks, Recreation and Community Services Department Naming Rights Policy attached hereto as Exhibit A {"Naming Rights Policy"). BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF SCHERTZ, TEXAS THAT: Section 1. The City Council hereby authorizes the City Manager to negotiate and deliver future naming rights requests subject to the attached "Naming Rights Policy" to the City Council fallowing a review and subsequent approval of the "Board" in substantially the forrrr set forth in Exhibit A. Section 2. The recitals contained in the preamble hereof are hereby found to be true, and such recitals are hereby made a part of this Resolution for all purposes and are adopted as a part of the judgment and findings of the City Council. Section 3. All resolutions or parts thereof, which are in conflict or inconsistent with any provision of this Resolution are hereby repealed to the extent of such conflict, and the provisions of this Resolution shall be and remain controlling as to the matters resolved herein, Section 4. This Resolution shall be construed and enforced in accordance with the laws of the State of Texas and the United States of America. Section 5. If any provision of this Resolution or the application thereof to any person or circumstance shall be held to be invalid, the remainder of this Resolution and the application of such provision to other persons and circumstances shall nevertheless be valid, and the City Council hereby declares that this Resolution would have been enacted without such invalid provision. Section 6. It is officially found, determined, and declared that the meeting at which this Resolution is adopted was open to the public and public notice of the time, place, and subject - ~: ~. ~!"~ - - ,, ,~ EXHIBIT A "NAMING RIGHTS POLICY" See altached A-1 City of Schertz Parks, Recreation and Community Services Department Naming Rights and Endorsement Policy Introauetion: The mission of the City of Schertz Parks and Recreation Advisory Board (The Board) is to: "...provide a forum to communicate between the citizens and city officials in the stewardship and conservation of Schertz's natural and recreational resources, ~vhile promoting the well being of the community and improvement of the quality of life for all residents." To accomplish this goal, City of Schertz Parks, Recreation and Community Services Department (Parks Department) supports the formation of strategic partnerships with individuals, businesses, corporations, and other governmental entities and foundations to provide naming rights for city park facilities. The Parks Department supports proper acknowledgement of all partners and funding sources. Acknowledgement might be as simple as inclusion an publications and promotional items of a funder's name and/ar logo, as per tbeir individual request. It might be a long-term commemoration of a person, a corporation, a business, an organization or an event on a building, garden or long-term e:~hibition. The Board has adopted the following policy which establishes and evaluates the requests for naming rights for city park facilities, to ensure that naming decisions are consistent with City of Schertz mission and receive full appropriate consideration. Categories: The Parks Department offers donors and supporters a range of recognition measures based on the type and size of their gifts. Among those donor z•ecognition measures are the three categories below; Category 1. Parks and Recreation Facilitieslproperty includes real estate, buildings, park roads, whole parks; Category 2. Memorials/physical items includes gardens, monuments, memorials, rooms, furniture ar collections as well as smaller items such as trees, benches, paving stones at specific sites, or individual items within larger collections; Category 3. Branding and Special Programs/Activities inch~des sponsorships of time- specific activities or endowments for on-going projects or initiatives. Examples might include, but are not limited to: youth sports team uniforms, booths at city wide events, an exhibition booth display, sponsorship of an annual golf benefit tournament, etc. Authority The Board shall review all category requests. Projects for Category 1 requests will be reviewed by the Board. If approved by the Board, these requests will then, by motion of the board, be forwarded to the City Council approval. Authority far administration of Categories 2 and 3 of this policy rests with The Board and the Director of the Parks, Recreation and Community Services Department of the City of Scheitz. General Considerations Category 1. Parks and Recreation Facilities/property includes real estate, buildings, park roads, whole parks. The naming rights will be for a period not to exceed ten (10) years unless the donor (or company) goes out of business at which time the naming rights will be rescinded. If the donation provides 100% of the cost of construction, the donor (or company) retains the naming rights for a period not to exceed ten (10) years. if the donor {or company) goes out of business prior to that time, the naming rights are rescinded. if the donor (or company} makes annual (incremental} payments over the course of the naming rights period and misses a payment, or goes out of business, the naming rights are rescinded. The City Council will approve all Categor~~~e_quests For namin ri hts. Category 2. Memorials/physical items include gardens, monuments, memorials, rooms, furniture or collections, as well as, smaller items such as trees, benches, paving stones at specific sites, or individual items within larger collections. Given the types of items associated with this category, the naming rights for these items would be of an indefinite duration. Category 2 requests will 6e approved by the Parks Advisory Board following the recommendation of the Director of Parks, Recreation, and Conununity Services. Category 3. Branding anti Special Programs/Activities includes sponsorships of time-s ecific activities or endowments for an-going projects or initiatives. Examples might include, but are not limited to; youth sports team uniforms (seasonal); booths at city wide events; an exhibition booth display; sponsorship of an annual golf benefit touz~ament; etc. Category 3 requests will be approved by the Parks Advisory Board following the recommendation of the Director of Parks, Recreation, and Community Services. . Procedures The Board will approve (by a simple majority of members present and voting) and make available at any regularly scheduled meeting a list of items, opportunities, activities and other naming opportunities it is prepared to consider that will be brought forward by the Director of the Parks Department. Developers, who are required to provide parkland under the city's UDC, will not be able to name parks within the community that they develop. This will require The Board's action and the Approval of the City Council of the City of Schez•tz. The list may include any request from an interested person, service club, company representative, including a potential donor, who may wish to make a proposal to the Parks Department regarding a naming rights proposal. Proposals from donors, partners or funding sources, or from local citizens of the City of Schertz, for additional items of consideration will be evaluated on a case-by-case basis, subject to adherence to this general naming and endowment policy and final approval by the Board and the City Council of the City of Schertz. Scope This policy is applicable throughout the Parks Department, all of its facilities and for all the Parks Department sponsored activities. No exceptions may be made without the prior written consent of the Director of Parks for City of Schertz, the approval of the Board , and the approval of the City Council of the City of Schertz.